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    <loc>https://www.bruceboise.com/blog/purdue-pharma-to-pay-83b-for-crimes-when-will-execs-receive-jail-time</loc>
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    <loc>https://www.bruceboise.com/blog/cold-comfort-off-label-marketing</loc>
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    <lastmod>2020-06-16</lastmod>
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    <loc>https://www.bruceboise.com/about</loc>
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    <lastmod>2020-05-05</lastmod>
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      <image:title>Meet Bruce - Bruce Boise</image:title>
      <image:caption>Whistleblower &amp; Patient Advocate Bruce spent more than twenty-four years in the pharmaceutical industry, as a hospital representative, and then as an area manager in the Great Lakes region. From 2003 to 2017, he worked with the United States Justice Department on two separate False Claims Act cases against Cephalon/Teva, a neuro-biotech company. The first case settled for $425 million USD and was covered in the CBS show Whistleblower, season 2, episode 4 in 2019. Today, Bruce’s advocacy efforts include mentoring other whistleblowers and educating people on the importance of whistleblowing for consumer safety. He’s an Ohio native.</image:caption>
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    <loc>https://www.bruceboise.com/contact</loc>
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    <lastmod>2022-06-08</lastmod>
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      <image:title>Contact - Contact us.</image:title>
      <image:caption>For interviews and speaking engagements contact: bbpublishing@gmail.com Facebook Linkedin Twitter</image:caption>
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    <loc>https://www.bruceboise.com/in-the-news</loc>
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    <lastmod>2020-08-26</lastmod>
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      <image:title>In the News - Phillips &amp; Cohen Law Firm Represents Whistleblower Against Cephalon</image:title>
      <image:caption>“Most people who become whistleblowers do so because their personal moral compass demands that they speak up and try to stop the wrongs they see...Bruce Boise is that kind of whistleblower and more." - Peter Chatfield, partner at Phillips &amp; Cohen LLP</image:caption>
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      <image:title>In the News - AP “New peak of 71K US overdose deaths in 2019 dashes hopes”</image:title>
      <image:caption>Nearly 71,000 Americans died of drug overdoses last year, a new record that predates the COVID-19 crisis, which the White House and many experts believe will drive such deaths even higher. Preliminary numbers released Wednesday by the Centers for Disease Control and Prevention show the trend is driven by fentanyl and similar synthetic opioids, which accounted for 36,500 overdose deaths. Deaths involving cocaine and methamphetamine also are rising.</image:caption>
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    <loc>https://www.bruceboise.com/home</loc>
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    <lastmod>2026-01-27</lastmod>
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      <image:title>Home - The story.</image:title>
      <image:caption>In 2003, a small biotech company called Cephalon was on its way to become a multibillion dollar empire by illegally marketing its pharmaceutical drugs for unapproved uses. The most dangerous of the drugs: a fentanyl opioid lollipop. When area manager, Bruce Boise, saw his company putting patients at risk for profit, he decided to do something about it. What he didn’t know was what it would cost him. Learn about the undercover work it took to bring one company to justice and the multimillion dollar fine that ensued. This book is about the making of a whistleblower.</image:caption>
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    <image:image>
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      <image:title>Home</image:title>
      <image:caption>“Bruce Boise risked—and lost—everything to do what he knew was right. The story of his struggle and ultimate triumph is heartening proof that sometimes virtue prevails and ‘good guys’ really can finish first.” -Peter Chatfield, Phillips &amp; Cohen LLP</image:caption>
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  <url>
    <loc>https://www.bruceboise.com/book</loc>
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    <lastmod>2021-08-31</lastmod>
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  <url>
    <loc>https://www.bruceboise.com/book/p/b7k6yvce1vcbulxoaumgsr40twj3np</loc>
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    <lastmod>2022-04-21</lastmod>
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      <image:title>Buy the Book - Cold Comfort by Bruce Boise</image:title>
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  <url>
    <loc>https://www.bruceboise.com/book/p/cold-comfort-bruce-boise</loc>
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    <lastmod>2021-08-31</lastmod>
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      <image:title>Buy the Book - Get the Book: Cold Comfort</image:title>
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